Customers Want Social PROOF (not your lame attempts at social media)
It seems like there's a new social media platform popping up every week. And you know what the "experts" tell you: "This one is going to revolutionize your business!!! Get on it early!" So you spend the time getting setup, creating and posting content... maybe even...
The #1 Trick for Massively Increasing Order Size
I didn't know what it was called, but I knew I had fallen prey to it several times. I'm on a site, picking up whatever it is I know I need. I check...
Buttons: 6 Quick Fixes to Increase Online Sales
Are your customers pushing your buttons...or are you pushing theirs? Shouldn't it be obvious? Just push the button that says "Add to Cart." YES! It should be obvious... Here are 6 Quick Fixes for your buttons... each of which give you a conversion rate boost. What's...
Your Coupons Are Killing Your Online Sales
OK... it's not really the coupons, themselves. (those can be hurting sales too... but more on that another day) The problem is how, and when, you're collecting the coupon codes. Let's walk through the user experience: They search for a product you sell. They go to...